At the beginning of June, Desynit sent three members of the team over to Madrid to take part in Spain’s very first community event ‘DreamOlé’. They already knew it was going to be an spectacularly well run day, as our very own Julio Fernandez was one of the key event organisers…
This is the latest event to join the list of community driven Salesforce conferences, taking place all over the world, and the first one to be located in Spain. This one day event, hosting 140 visitors, welcomed Erica Kuhl, Salesforce Community Director, to deliver the keynote. This was also a chance to catch up with other Salesforce professionals, sit in on a number of specialist sessions with content for Admin, Devs and User, and hear from the sponsors on their products at the Demo Jam*. Of course there was also time to socialise Spanish-style (basically, it turns out in Madrid, there is no ‘bedtime’)
Not only did Desynit attend, we also supported the event as Gold Sponsors. With one member of our team based permanently in the sunny city of Seville, we know that there is a thriving Salesforce scene just getting going in Spain which we are keen to support.
Jenny Bamber, Salesforce Administrator
(Presenter of ‘A Brief Intro to Salesforce Field Service Lightning)
Salesforce presentations, trailblazing, tapas, sangria and black outs! I mean what more would you want from a community event? Estupendo!
It was great to meet the Spanish Salesforce community and see their delight, excitement and enthusiasm for the platform – it was infectious! The DreamOle organisation team pulled off an amazing event.
Simon Lawrence, Salesforce Senior Developer
(Co-presenter and workshop leader of ‘Chuck Norris your Contacts’)
DreamOlé was a fantastic reflection of the Spanish approach to life, overlaid on great developer and admin Salesforce presentations.
One of the coolest things about the current trend for worldwide Salesforce community driven events is actually seeing each nation really put their cultural stamp on the “IT Conference” format.
Julio Fernandez, Salesforce Developer
(DreamOlé conference co-organiser)
This has been one of the highlights of my 2017 so far! Being part of the DreamOlé organising team has been an honour and the outcome of the event left me floating in the air. I was actually on the cloud!
Really well received by the Spanish community and supported by the international Salesforce community, we were all united. Overall, a very uplifting experience.
Edith Valencia-Martinez, Salesforce Developer
(Co-presenter and workshop leader of ‘Chuck Norris your Contacts’)
The talks’ topics were varied, the additional activities such as What the FAQ, Trailhead Zone and The Demo Jam added extra value to an already content-rich event.
DreamOlé was a fun, friendly, educational, well organised event. It was a great opportunity to meet friendly Salesforce practitioners, experts, MVPs from Spain and from all over the world.

*A Demo Jam is five minutes of fame for Salesforce App Builders: It’s a chance to showcase their product to the audience in a live demo, but no hesitation or repetition please. Harder than it looks! You can see an example here on YouTube.

Our independent tech team has been servicing enterprise clients for over 15 years from our HQ in Bristol, UK. Let’s see how we can work together and get the most out of your Salesforce implementation.
Our website uses cookies for analytics, styling, and functional purposes. By accepting cookies, you'll get the best version of our website - and we'll be able to process some of your data to make that happen.